Effective Date: November 2, 2025

Nicky Blair (“we,” “us,” or “our”) operates the website nickyblair.com and the online store located at shop.nickyblair.com (collectively, the “Site”). This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit the Site or make purchases of print-on-demand clothing, accessories, and other merchandise.

We are committed to protecting your privacy. By using the Site, you agree to the practices described in this policy.

• Account Information: Name, email address, shipping address, billing address, phone number, and payment details when you create an account or place an order.
• Order Details: Items purchased, sizes, colors, custom designs, and any notes submitted with your order.
• Communications: Messages sent via contact forms, email, or customer support.

• Device & Usage Data: IP address, browser type, operating system, referring URLs, pages viewed, time spent on pages, and clickstream data.
• Cookies & Tracking Technologies: We use cookies, pixels, and similar technologies to improve user experience, analyze traffic, and serve personalized ads (see Section 6).

• Print-on-Demand Partners: When fulfilling orders, we share necessary data (shipping address, order contents) with trusted print-on-demand and shipping providers (e.g., Printful, Printify, or similar services).
• Payment Processors: Credit card and payment information is processed securely by third-party providers (e.g., Stripe, PayPal) and is never stored on our servers.

We use your information to:

• Process and fulfill orders (including production, printing, and shipping)
• Communicate order confirmations, shipping updates, and customer support
• Send transactional emails (receipts, password resets)
• Improve the Site, products, and user experience
• Prevent fraud and enforce our Terms of Service
• Comply with legal obligations
• With your consent, send promotional emails (you can opt out at any time)

We do not sell your personal data. We share information only with:

• Print-on-Demand & Shipping Partners (to fulfill your order)
• Payment Processors (to complete transactions)
• Analytics Providers (e.g., Google Analytics) – anonymized data only
• Legal Authorities – if required by law or to protect our rights
• Service Providers – under strict confidentiality agreements

In the event of a merger, acquisition, or sale of assets, your data may be transferred with notice.

We use industry-standard security measures, including:

• SSL encryption for data in transit
• Secure payment processing (PCI-DSS compliant)
• Regular security audits of third-party partners

However, no system is 100% secure. We cannot guarantee absolute security.

We retain your information only as long as necessary:

• Order Data: 7 years (for tax and accounting purposes)
• Account Data: Until you request deletion (or 3 years of inactivity)
• Marketing Data: Until you unsubscribe

We use:

• Essential Cookies: Required for Site functionality (cart, checkout)
• Analytics Cookies: To understand how users interact with the Site
• Marketing Cookies: To show relevant ads on third-party platforms

You can manage cookie preferences via your browser or our cookie banner.

Depending on your location, you may have the right to:

• Access, correct, or delete your personal data
• Object to or restrict processing
• Withdraw consent (e.g., marketing emails)
• Request data portability
• Opt out of targeted advertising

To exercise these rights, contact us at info@nickyblair.com.

California Residents (CCPA): You have the right to request disclosure of data collected and opt out of sale (we do not sell data).

EU/UK Residents (GDPR): You have the right to lodge a complaint with a supervisory authority.

The Site is not intended for children under 13 (or 16 in some jurisdictions). We do not knowingly collect data from children. If we learn we have collected such data, we will delete it.

Your data may be processed in the United States or other countries where our service providers operate. We ensure appropriate safeguards (e.g., Standard Contractual Clauses) for cross-border transfers.

The Site may contain links to third-party websites (e.g., social media, print partners). We are not responsible for their privacy practices.

We may update this policy periodically. Changes will be posted on this page with an updated “Effective Date.” Continued use of the Site constitutes acceptance of the revised policy.

For questions or to exercise your rights:

Email:info@nickyblair.com

Last Updated: November 2, 2025

This policy is drafted for general compliance (GDPR, CCPA, etc.) but is not legal advice. Consult an attorney to customize for your jurisdiction and business structure.